The creatives of today are part of the millennial jet-set. These are the folks of the future. Well, the future is now. These folks are in your here and now. And they can help you out if you have not got the time or the skill. Even if you were a relatively skilled and experienced business communicator it would probably still make business sense to call on them to take over your website administration and email marketing services work.
You have other areas of your business to focus on. Those are where your best resources are required. Leave marketing, advertising and promotional work to those who, as you are in your trade, are professionally qualified to do so. What gets them streets ahead of most who make a living out of putting words to paper is that they love what they write. They have a passion for the work. And the passion overflows into your business as well.
One of the remarkable skills of the copywriter is to truly believe in your business. he or she takes ownership of it. And from thereon, he or she gives the impression to your target market that this is you. This is you talking to them. You are addressing them directly. And such a skill, some call this ghostwriting, could be applied to the email marketing service. The formal marketing line can still be taken.
But what of the social media voice? Or the daily ritual of blog writing? Yet two more marketing areas that the passionate creative who just happens to love writing could help you out with. To reiterate then. Marketing work gets done by creatives who love to write. Send them a line and see what happens next.